For many years, Coca-Cola has been one of the most famous beverages in the world. Its red and white colors can't go unnoticed. Wherever you go, you will see this product in different forms, shapes and even flavors. Cherry, vanilla, raspberry, orange, cinnamon, ginger are just some of the available options within the market. Its popularity has to do not only with the quality of the product but its branding behind.
The company, invented by pharmacist John S. Pemberton in 1886, has achieved a global marketing success. Its idea of "happiness" in a bottle is unique and people identify with it. Nowadays, people in more than 200 countries drink 1.9 billion serving every day. Considering this incredible achievement, Atlanta opened the doors to "World of Coca-Cola in 2007, a museum that showcases the history of the product. It is located across the Centennial Olympic Park and it is home to the Center for Civil and Human Rights, as well as the Georgia Aquarium.
The museum features different exhibits like a 4D theater where people feel like riding through a Coke-themed world and a tasting area with about 60 different flavors from around the world available to try. There is also a manual bottling machine where everyone can test their own strength- it takes more than 700 pounds of pressure to cap one single bottle. Impressive, right? This place is definitely the Coca-Cola's temple that no one can miss. Its interactive exhibits are definitely instagrammable opportunities worth to share with your close ones.
Cover Picture by dconvertini on Flickr. Attribution-ShareAlike 2.0 Generic (CC BY-SA 2.0)