Located in Downtown, the Tower Life Building is a historic landmark built in 1927. It was designed by noted local architectural firm Ayres & Ayres (Atlee & Robert M. Ayres) and it opened in 1929 with 30 floors. The building houses San Antonio's first Sears, Roebuck and Company store in the lower levels.
The other completed building in the development is the former Plaza Hotel (designed by the same architectural firm)). It opened in 1927, becoming the local outlet of Hilton Hotels in 1956. It was converted into the Granada Apartments in 1966. The following structures in the development were never built as a result of the Stock Market Crash of 1929 and the Great Depression.
Check out this video to learn more about the Tower Life Building:
In the 1940s the building was renamed the Transit Tower for the San Antonio Transit Company and it was purchased by the Smith Brothers in 1943. A decade later, a television transmission tower was added to the structure. In 2010, there were some renovations that removed the obsolete television mast in favor of the tower's original design, a copper tophouse with a 100 ft tall flagpole. Nowadays, the building is called Tower Life Insurance Company, named for its current owner.
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