Digital Storytelling and Visitor Analytics for City and Cultural Institutions
The combination of art-school cool and rock 'n' roll is noticeable before you even enter the hotel. The entrance adorned by a peace symbol and a neon light displaying "(No) Vacancy" in the window evokes a carefreeness that welcomes guest into a chic lobby. Album covers from Lady Gaga to the Eurythmics decorate the lobby and elevators welcoming you. Guest and those passing by can stop by West Town Bakery splattered in graffiti art that'll surely wake you up in the morning.
This is the age of the Internet and the Acme welcomes that. Every room has an Amazon Echo because we all need a personal assistant and even offering a to-go hotspot so when you're out and about you'll still be connected.
The lobby of the Acme is also home to the Berkshire Room, a craft cocktail bar that looks like it would be a favorite of Jay Gatsby. The Berkshire was actually the name of the original hotel decade ago.