Soft Launch

3451 N California Ave Chicagoundefined

Gathering Together/Soft Launch
Chicago Architecture Center
Written By Chicago Architecture Center

WE ❤️ DESIGN. Tours, exhibits, programs and events about Chicago architecture. Formerly the Chicago Architecture Foundation.

Hoerr Schaudt

VISIONARY IDEA / WARD 33  

Development along the Chicago River is often a lengthy and challenging process that erodes public excitement. This project engages community in the present and offers ways to redeemed the river more immediately, while contributing to a brighter future for the neighborhood as a whole.

“Soft Launch” is a series of temporary events that build long-term infrastructure, the first to occur a few blocks from North Park University in the 33rd Ward. Repurposed barges or shipping containers serve as vessels for education, entertainment, and ecology. A summer’s worth of community groups, restaurants, vendors, performers and schools partner on these floating platforms.

When one “Soft Launch” event is over, the containerized programs and plantings are given to the community as an impetus for long-term revitalization efforts. Then the next event lands in another riverside community, and inspiration begins again.

See all 50 visionary projects at the Chicago Architecture Foundation, 224 South Michigan Avenue, Chicago.
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Gathering Together

Soft Launch

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