Digital Storytelling and Visitor Analytics for City and Cultural Institutions
Harley-Davidson is a brand known by both motorcycle enthusiasts and non-riders alike. Stemming across the generations, the influence of the Harley has yet to wain. The Harley-Davidson Museum, located near downtown Milwaukee, seeks to tell the story of its evolving history in the automotive bicycle industry. With over 100 years of business experience, Harley-Davidson motorcycles have a lot to show for its efforts. The Harley-Davidson Museum is home to over 450 different Harley-Davidson motorcycles. It also houses hundreds of thousands of different relics gathered by the company since its founding in 1903. The museum has many items on display, such as old advertisements, posters, photographs, trophies, clothes, video footage, and more.
Harley-Davidson itself was created in Milwaukee, Wisconsin, and chose the museum purposefully close to home. The Harley-Davidson Museum was established in 2008 and has continually changed since its inception. It doesn't just focus on the past, but instead combines its history with the present. The museum is split into different sections: "The Motorcycle Gallery," "The Harley-Davidson Journey," "The Engine Room," "Clubs and Competitions," "Tank Gallery" and "Custom Culture". Each of these focuses on a different aspect of the Harley experience. The museum currently offers both temporary and permanent exhibits.
If you are looking for more beyond the showrooms, Harley-Davidson offers an array of entertainment. Inside the museum, there is the Motor® restaurant & bar, a cafe, the H-D museum shop, and special event spaces. Beyond the doors, the museum also hosts a wide range of outside events. This includes concert series, stunt shows, rallies, biking demos, charitable events and more. The Harley-Davidson Museum has something in store for everyone. From its special events to its exhibits, its unique culture is what has helped to define the motorcycle lifestyle.
Cover Image "H-D Museum" by Traveloscopy is licensed under CC BY-ND 2.0 Logo Image by Tama66 via Pixabay